This blog has moved and been brought into the fold of my full website- BrandtKrueger.com
You can access the blog here: BrandtKrueger.com/blog/
Hope to see you there!
Twitter hashtags like #eventprofs that once had active and vibrant chats twice a week. On April 6, 2014, #eventprofs chats were quietly retired with the following announcement by Brandt Krueger:
The #EventProfs weekly chats are currently living on a beach, sipping boat drinks, in retirement. More info here.
This came after a period of disengagement when even chats with celebrity guests like the head of Wolfgang Puck Catering were not well attended. I participated in that chat and it was embarrassing that hardly anyone turned up for a guest of that caliber. Now #eventprofs consist of individuals sharing their own products, services and content. Little interaction is taking place.
The demise of the #eventprofs chats is one of a number of signs of the decline in social media engagement. One of the basic features of social media is that it is inherently social. It is a medium of interaction and of giving as well as taking.
Another symptom is that there seems to be a sharp decline in the number of tweets that are retweeted. Individuals are more likely to favorite content so that they can access it later and less likely to retweet and share it with their followers. I have never conducted a study but this conclusion is based on my own observations.
Barrons has observed a decline in activity and engagement across all channels:
There is less of a tendency to “like” Facebook pages and share the content of others on Facebook. This even happens on platforms like Triberr in which some individuals rarely take the time to share the content of other tribe members.
In LinkedIn Groups, many members place more of an emphasis on posting content their own content than participating in discussions and helping other group members by answering the questions they have posted.
The final trend is a slower rate of following people back, even people who take the time to share one’s content.
Fellow blogger Jenise Fryatt once identified the steps that are needed to use social media effectively:
This earned her the title of Queen of #EIR.
Lately there seems to be an emphasis only on Inform.
No one would ever think of going to a networking event and spending the whole evening approaching people, handing out business cards, giving elevator pitches and then moving on before anyone has a chance to respond. Yet , this is precisely how many are approaching social media.
Are we undermining the effectiveness of social media? It’s something to think about.
Social Media Today seems to agree. The Wall Street Journal reported a Twopcharts finding that:
As of May 21, 2014 no one had shared Brandt Krueger’s blog post announcing the end of chats or commented on the post. No one had retweeted or responded to the announcement on the official #eventprofs account that chats had been retired. There were only 2 comments on Brandt’s blog post.
One thing is certain, disengagement is reducing the value of social media and that’s unfortunate.
Photo Credit: Fraser Mummery
Anne Thornley-Brown is the President of Executive Oasis International, a Toronto Team Building firm. Anne manages the 185,000+ Event Planning and Event Management Group on LinkedIn. She is active on Twitter @executiveoasis and she blogs for Cvent Blog and Huffington Post.
Is your level of social media engagement increasing or decreasing? Why?
What is contributing to the decline in social media engagement?
Doing a bit of tweaking to the theme and CSS.
I was never really happy with the banner headers…
Let me know what you think!
*UPDATE* Comments have been disabled here as I’ve folded this blog into my main website. If you’d like to comment, please do so >>HERE<<
OK, this is one that’s fun to try. You’ll either:
I know it might seem redundant with the hardware softkeys on the the Galaxy S3, but I really like this mod and it’s one of the first things I do after flashing a new rom. The S3 has plenty of screen real estate to handle it, and I find it a much faster way of navigating around the phone, with faster access to app switching and Google Now. Also, frequently while trying to reach down to the “Back” hardware button with my left hand, the phone feels like it’s going to shoot out of my hand like a bar of soap.
To enable the on-screen navigation buttons:
Use a file explorer (like Root Explorer) to navigate to
and open the file with a text editor. Add the line
at the end of the file. Save and close. Reboot. Done
Be advised, there a are a few apps that don’t behave well with the keys, such as the camera. For some reason (probably because it’s a stock app) instead of resizing, it partially covers up some of the controls. Still completely usable though.
For extra credit, you might try one of these other mods…
Disable the softkeys:
and open the file with a text editor.
You will a giant list of key numbers and what they do. Try to find these…
|key 172 HOME
key 158 BACK
key 139 MENU
Add a # before any key you don’t wan’t to use anymore. Save and reboot.
Thanks to jastonas over on XDA for the post!
Prevent the “HOME” key from waking your phone up:
Personally, I like to keep the softkeys engaged. I do still use them from time to time, such as when you can’t find the freaking “MENU” key on a poorly designed app. But, in a completely made up statistic, I have found that accidental pocket-engagement of the “HOME” key is responsible for 80% of battery loss.
and open the file with a text editor.
You will see this…
|key 115 VOLUME_UP WAKE
key 114 VOLUME_DOWN WAKE
key 172 HOME WAKE
key 116 POWER WAKE
Just delete the word “WAKE” from the “HOME” key (or more if you like, but be careful you still need a way to wake your phone!!!). Save and reboot.
Thanks to Eric over on Galaxy S3 Forums for the post!
That’s all there is to it! So now that the S4 is coming out, is anyone getting antsy to trade in their S3? Personally over a year in I’m still happy as a clam…
If my 2012 blog stats are any indication, apparently I need to write less about corporate event technology and more about the Samsung Galaxy S3…
As once famously written by mathematician and physicist Blaise Pascal to a friend, “I have made this a long letter because I haven’t the time to make it shorter.” Sorry about that. You might want to get a snack…
I intended to push this post off until after Event Camp Europe, and then to compare and contrast how that event and Event Camp Twin Cities 2011 each chose to deal with the complexities of hybrid meetings. What worked, what didn’t work. I intended to be working on my presentation that I’m giving at ECEU last night, but instead found myself immersed in a whirlwind of comments, criticisms, reflections, and suggestions for the future of Event Camp. Some kind, some a bit harsh. “Did you see this?” asked one sponsor in an email to me. “Here’s a podcast,” in another email from someone else. Suddenly I have my laptop, iPad, and phone, all actively engaged and I’m listening to Mike McAllen at 250% speed so I can get through the podcast faster.
I still want to do the tech comparison, and will try to this week. First, though, I want to take a moment to talk about sponsorship.
I feel a very strong need to defend the sponsors. Sonic Foundry, Martin Bastian, BeEvents, BizBash, eventMobi, Active Network, Heroic Productions, and others. None of these companies had anything to do with the content or organization of the event, yet already I’m seeing some of their names associated with the negatives of the event. A pit forms in my stomach when I think that by sponsoring this event, my, my company’s, or my fellow sponsor’s names might be tarnished in any way. It makes me feel physically ill.
Sonic Foundry’s feed was rock-fracking-solid as usual. I recommend and use Medisite on our own events for our own clients. BeEvents brought beauty and functionality to the in room experience, and I say that knowing full well that we are at least peripheral competitors. Martin Bastian, another competitor in some arenas, produced two very nice, very high quality videos for the game. As for metroConnections, my employer, we provided the name badges and staff, the white lounge furniture and chairs, and lended production support in the forms of myself and one other guy, who wound up running audio in the Johnson Room due to cost concerns. In that production role, I brought in Heroic Productions, my most trusted AV provider and the one of the best damn crews in town. They sponsored what we thought was going to be overkill in the equipment department, and we still pushed both the gear and the crew well past the red line on this one.
I’m pretty sure Pink’s fabric structures didn’t have anything to do with the “problem with the pods”. All of these sponsors that I worked directly with executed their portions with near perfection in all the areas that they controlled.
Aye, there’s the rub…
“The areas that we controlled.” And so my friends, I get to lesson #1 learned from ECTC11, and one you might not have been expecting from me: Do Not Lend Your Name to That Which You Do Not Control.
Problem is, that’s an unrealistic lesson. There is, and always will be, an inherent risk in sponsoring an event. If you could control everything, it would be your event, not someone else’s. What happens when the NASCAR car you’re sponsoring breaks down? You can only hope that in the long run there’s enough room for error and enough positive to outweigh the negative. What happens when the plan for how to handle a 7 way Skype call fails in spectacular fashion? You write a blog post doing your best to explain it so that others can learn from the mistakes, and hopefully keep the good names of your fellow sponsors out of the mud in the process.
Event Camp is about innovation and experimentation. The guys tried a lot of things, and an unfortunate amount of them failed. They took on too much, tried to do too many things at once, and it came off as a jumbled mess in parts. They could have just as easily gone off without a hitch, and we could all be standing around now going, “By Jove, they’ve got it!” Maybe Mike McAllen is right- maybe it needs to go back to more of an unconference style. By making it seem more like a traditional event, has the tolerance for failure gone down?
Perhaps then, the lesson should be: Do Not Lend Your Name to That Which You Do Not Control, Unless You Are Prepared to Deal with the Consequences, Positive or Negative.
You want to be on the bleeding edge? Be prepared to fall off sometimes. And to bleed. I can only hope that when we do get that “By Jove” moment all the companies and sponsors involved get the credit they deserve.
I cannot speak for metroConnections or any of the other sponsors, and I don’t. I speak for me, Brandt Krueger. And I will say here and now that I will be volunteering my time next year should it be decided to have another Event Camp Twin Cities.
I welcome your criticisms, I welcome your thoughts, I welcome your ideas on how to make it better, and I’ll do whatever I can to try and implement them if it’s within my power to do so. I wouldn’t be hurt or surprised if metro or Heroic have nothing to do with it or another Event Camp ever again, and I wouldn’t blame them one bit. But I’m in. Why? Because lately I’m obsessed with trying to figure this hybrid event thing out. Sam and Ray tried something new on the Pods. It failed on many levels and for a variety of “perfect storm” reasons which I will go into soon. I learned at least three things I didn’t know last week about how to do it and five on how not to do it. The Event Camp Europe crew is going to try something different. I’m going to learn from that too.
I believe in a cheap, scalable method for bringing in remote audiences for a near in room experience. I believe we’re very close to that. But how do you know if you can’t test it full scale? And if you’re going to test it full scale, you better be ready to fail and fail spectacularly. As for me, I’m going to keep attaching myself to these things. I’m going to keep striving for perfection within the confines of experimentation. Either I’m going to figure this thing out, or I’m going to be close to the person that does. And I want my company to be on the inside track of how it should be done when we figure it out. Do you?
As I said, I was supposed to be working on my presentation for Event Camp Europe last night. In a weird sort of way, I think I have been…